Archive for the ‘Goofy’ Category

Game theory and my sorry trip to the stupid mailbox

December 7, 2011
25, 26, 27 and 28

Photo by Baha'i Views / Flitzy Phoebie

I’d been wracking my brain for hours, trying to think of something to blog about, when the universe finally threw me a bone.

My relationship with the mailman is just like a video game.

You know how, in games, you get rewarded for doing stuff, but it’s not always the same reward?

Say you land on Community Chest in Monopoly.  Sometimes you get a Get Out of Jail Free card.  Sometimes there’s a bank error in your favor.  Sometimes you even get penalized and have to pay some ugly ass player $10 for winning a beauty contest (as if!).

Same thing in Super Mario Bros.  Sometimes when you break the brick, you get a coin.  Sometimes you get a 1-Up mushroom.  Sometimes you just get a nasty knot on your head.

Just like the mailbox.

Sometimes there’s a big check.  Sometimes there’s a small check.  Sometimes there’s a check where most of the money is owed to someone else.  And sometimes there’s the gas bill and a Pottery Barn catalog.

Don’t judge me.  They have good deals on curtains.

Anyway, the random reward is one way that games keep you playing.  Or, in my case, returning to the mailbox.

So tonight, I’m standing in my garage with the door open, tucked away from the cold rain, waiting for the mailman to finish loading the mail into my community mail station, and I’m thinking about how it’s after 6 and I should already have my mail.

Also, I’m thinking about how waiting for the mail reminds me of game theory. And how I should write about that so you can think about all the ways you’re going to use this knowledge to make your customers do stuff.

The verdict? A bank statement, the L.L. Bean Christmas book, and another freaking Pottery Barn catalog.

I can’t wait til tomorrow.

You never know when you’re going to need that divorce decree.

December 1, 2011
Work Files

Photo by Zach K

A couple of weeks ago, I decided I wanted to take a class at the local community college.  Art 101, Introduction to Drawing.  I’m taking it for my own personal edification.

I am now living in a maelstrom of having to prove who I am.

I called the community college, where I took Accounting 201 about 6 years ago, to find out how to register, since I couldn’t remember my ID number.

I learned that, since my address has changed, I need to come in and present my ID before I can register.  Oops, where is that change of address card again?

Called the MVA.  Oh, since you changed your address in 2009 and have only now lost the change of address card, you’ll need to come into the office to get that sorted.

Meanwhile, to register for classes I also need an unofficial transcript from my alma mater, McDaniel College, which I guess the community college forgot to get from me before I registered for said accounting class.

Requested the transcript.  It came in the mail 3 days later.  With the wrong name on it.

Oops!  You’re divorced?  And remarried?  We’ll need the divorce decree (from 2001 – time flies) and your marriage certificate, and your driver’s license. Are there any other personal documents I can ravage for you? (She really said that).

Is it okay that my driver’s license has my old address on it?  Thankfully, yes.  Bless you Gail, who works in the registrar’s office of a small town liberal arts college that changes lives.

All this so I can take Art 101.

Funny, isn’t it? In an age where your entire personal history is on display on the internet, you still need a 10 year old piece of paper to prove who you are.

Regrets

October 20, 2011

 

This mock motivational poster made me laugh out loud when I saw it on Facebook the other day.

We’ve all been there, haven’t we?  Sitting at some $99 kitchen table, remote tossed carelessly to one side, with Led Zeppelin blaring in the background?  Head in hands, we weep for our failures.

It’s no accident that the regretful figure is a storm trooper.  What’s that like?  You’re nameless, faceless, sacrificing your life for an empire you might not even believe in?  And you can’t even get that right.

I feel that way sometimes.  Do you?

We can’t live there.

So the story goes:

Thomas Edison conducted over 10,000 experiments before he successfully invented an efficient incandescent lamp, suitable for home use.  Edison wrote,

The electric light has caused me the greatest amount of study and has required the most elaborate experiments. I was never myself discouraged, or inclined to be hopeless of success. I cannot say the same for all my associates.

In the midst of his study, he was asked if he felt like a failure.  Astonished, Edison famously replied,

Young man, why would I feel like a failure? I now know definitively over 9,000 ways that an electric light bulb will not work. Success is almost in my grasp.

And about 1,000 experiments later, he had it.

Fall down seven times, get up eight.

Lately I’ve been thinking, not only about my mistakes, but about all the time I’ve lost reeling from them.

Trying again is the only option.

I have learned so much.  I’m not the person I was then.

Let’s go.

 

 

Saving Earthworms

April 19, 2011
Slow Progress

Photo by turkguy0319

It sure has been a rainy spring.

On more days than not, the walk from the parking lot to preschool has been punctuated by stop, starts, and zig zags around dozens of tiny earthworm bodies wriggling their way across the sidewalk.

To Sam, every worm warrants closer inspection. He squares off and bends at the waist, peering. If the poor thing shows signs of life, it must be saved.

How do you save an earthworm?  You scoop him up in your pudgy fist (“Don’t squeeze too hard!”) and you place him in the grass, where he vanishes into the earth.

But this spring, there are so many worms.  And mommy has a meeting, so can we just skip that one? Please?

So many earthworms, so little time.

Does your day feel like that?

Do you show up at work in the morning and look out over a vast sea of things to be done?  How many earthworms can one person save?

And what about the things that never quite make it onto the to-do list?  The important, but maybe not-so-urgent things, like getting that blood test, or visiting your mother, or (gasp) writing that newsletter?

It’s easy to feel overwhelmed.

Unless You’re Sam

Sam would happily chew up his entire morning saving earthworms.  He never quite grows tired of it.

“Look mommy, here’s another one!  And it’s moooving!”

On the other hand, the moment a favorite friend arrives, the worms will be forgotten.

The big picture is a scary, wonderful, important, meaningless thing.  Sometimes all you can do is focus on the little picture.  Sometimes you get to say, “I’m doing the best I can.”

No matter how big your plan, it can only be accomplished one earthworm at a time.

The Trap of Making It Look Easy

March 16, 2011
http://www.flickr.com/photos/clintjcl/200478662/in/photostream/

Photo by Rev. Xanatos Satanicos Bombasticos (ClintJCL)

In order to earn your keep, you need to bring value. But what if the client doesn’t understand the value of your service?

This is a challenge many consultants face, and it stems from undervaluing what you know and making it look easy.

What you know = $$

You may have heard the story of the hydro-electric dam that was losing power.  They were operating at about 60% capacity, but their best engineers couldn’t figure out why.

They hired a consultant to figure out what was wrong.

The consultant walked through the control room with his clipboard.  He spent about an hour studying all the dials and doing calculations.  Then, he walked over to a particular gauge and drew a big red X on it.

“Replace the mechanism that is attached to this gauge and your problem will be solved.”

Sure enough, they replaced the mechanism and the dam immediately returned to 95% capacity. Profit skyrocketed.

A few weeks later, the CEO received an invoice for the consultant’s services in the amount of $10,000.

Thinking the amount excessive, the CEO shot off an email. “Please justify your fee,” he wrote. “All you did was walk around my control room for an hour and draw a red X on one gauge!”

A few days later, he received a revised invoice:

Drawing red X on one gauge: $1
Knowing which gauge to draw the red X on: $9,999

What you know, either through intense study or years of experience, is not a value add.  It has real, measurable value to your client, and you deserve to be compensated for it.

Make it look easy at your peril

Another thing consultants often struggle with is the problem of making it look easy.

We do this to ourselves.  We like to look smart, so we wander off and come back a few weeks later with something brilliant.

(We don’t mention that we spent days going down the wrong road, or that we received the perfect idea six hours before the presentation).

Instead, we say, “Oh, once we laid out all the facts, the answer was quite obvious.”

On this point, I’m in favor of displaying weakness.

As I mentioned in yesterday’s post, graphic design is a tough gig because people don’t understand how much effort is involved.  I think this is true in many consulting professions.

We often trash very early concepts that don’t work, but I’m tempted to keep them and show them to the client at the end of the project:

“Here are all the ideas we had for your project that we didn’t even show you because they were stinkers. Hey, this one went through five revisions before we threw it out!”

The same holds true for marketing strategy, and web programming, and writing, and everything else we do.

Yes, hiding all your misfires and ill-conceived half-starts from your client makes you look like a god.  A very expensive god.

You know, if it’s so easy, maybe I could just get my nephew to do it…

Yeah, that’s what happens.

One of these days…

we’re going to take all of the design variations we’ve made for a particular client, and we’re going to put them in a big long video, like one of those speed paintings.

I’m going to strap all my new clients to a chair with their eyelids held open and make them watch it.

A little too A Clockwork Orange for you?  Maybe.

But it’ll do the trick.

Invisible Pockets

December 15, 2010

One Saturday, about a month ago, Dave and I spent the afternoon at the movies.  We were running late, so I threw my keys in my purse (I thought), and we jumped out of the car and ran to the ticket booth.

The movie was awesome and so was the popcorn.

When the lights came up, I dug around in my purse for my keys.  Gone. I checked my coat pockets.  Gone. I got down on my hands and knees in a sticky, disgusting movie theater and checked under the seats.  Gone.

The lost and found, the ticket booth, the parking lot, the car.  Gone gone gone gone.

My keys were gone.

Of course, I was panic stricken, but this post isn’t about losing my keys.  It’s about finding them.

Last night, my husband was going to a neighbor’s house.  I said, “If you’re going outside, could you please get the mail?  My (spare) keys are in my purse.”

He searched for the keys in that special way only a man can ravage a lady’s handbag.  I wasn’t there to see it, but here’s his account of what happened next:

“I was checking all the pockets for your keys [because I couldn't be bothered to listen to your specific instructions about where they were**], and all of a sudden, they just popped out! Are those the keys you lost?”

There are two possible explanations:

  1. My husband is a genie.
  2. There’s an invisible pocket in my purse.

Dave is awesome, but I have to admit, the invisible pocket seems more likely.  And it gave me an idea about not knowing what you have.

You see, I’d been carrying those keys around with me every day for a month.  I carried them to meetings, to the grocery store, to the doctor.  In the greatest of all ironies, I carried them back into the very same movie theater where I thought I’d lost them. More than once.

So here’s my question: what are you carrying around that you don’t know you have?  What gifts do you have stuffed in your pockets, just waiting to be discovered?

  • Remember when you said you couldn’t bear it any longer?  Not for one more minute?  But you made it through.
  • Remember when you thought you would die waiting?  But here you are.
  • Remember when you told yourself you couldn’t possibly do it?  And then you did.

Your faith, your patience, your perseverance.  They’re all hiding out in invisible pockets, in your purse, in your pants, in your jacket.  Look hard, and you’ll see.

If you can’t find what you’re looking for, I have a husband you can borrow.

**Editor’s note

50 pound boy, 300 pound suit

September 21, 2010

On any given day, my three year old will say a dozen silly things.  (If you don’t believe me check his Twitter stream).

This one?  Not so silly:

“Mommy, when I grow up, I want to be an astronaut, but you have to be big and strong to fit in those suits!”

Aw!  Adorable, right?  Look at the cute little boy in the giant space suit. But listen:

How do you have to be to fit in your suit?

I know Sam will change his mind about what he wants to be when he grows up. Probably a thousand times.  But assume for a moment that he really does want to be an astronaut.

Well then, he knows exactly what he needs to achieve (big and strong), and thanks to his dad and me and a bunch of other responsible adults in his life, he knows just how to get there (veggies and monkey bars).

Sam has a clear picture of his goal, and that suggests a plan.  Keep the goal in mind, keep doing the plan, and eventually you’ll get there.

It’s not…well, rocket science.  Figure out where you want to be, take stock of where you are now, notice the difference, do what you have to do to close the gap.

To me, the first step is the hardest.

  • Where do you want to be?
  • How will you know when you get there?
  • What sort of person will you have to be to pull on the clothes you’ll need to wear?
  • Are you that sort of person now or, more likely, do you have a bit of work to do?

Happy dreaming.


Blog-cation

September 10, 2010

Have you ever had one of those weeks where your blog just didn’t get written?

Gosh, what an exciting time.  So many fabulous clients, so many great colleagues, so many freaking three day weekends!

I used to love three day weekends.  It meant I got an extra day of hard core work time, unencumbered by well-intentioned, pesky clients asking for things.  Now it just means two extra visits to the playground with a Jimmie Cone run in between.  My pants are not amused.

So I guess I took a blog-cation this week.  Apologies, world.  I’ll be back on Tuesday.

Nick Jr: It’s Business School on TV!

August 17, 2010

Last night I settled in for an evening of quality television viewing with my three year old.

Nick Jr, which bills itself as “Preschool on TV,” is chock-full of life lessons that are invaluable to any three year old.  But what about the rest of us?  Let’s find out:

Dora the Explorer

Moral: So what if your cousin’s quinceanera can’t start until you deliver her crown and shoes? Let’s mambo the whole way!

Dora’s cousin, Daisy, is turning 15 and it’s time for her special party. Someone (probably Abuela) thought it would be a good idea to entrust the girl’s crown and shoes to a prepubescent girl of undetermined age and a monkey in red boots.

Rather than running straight to the party, or (gasp) riding with her parents, Dora and Boots practice their dancing en route, demonstrating that it’s never a bad time to mambo.

Egad, what if we all lived by these principles?

Grown up moral: Goals are great, but don’t forget to have fun along the way.

Go, Diego, Go!

Moral: The lights are green and the gates are up, so it’s safe to cross, but be careful you don’t lose your prairie dogs.

It’s hot on el rancho, and a Mexican prairie dog needs Diego’s help.  She can’t find any grass to eat or water to drink, and there are several dozen more mouths to feed back at the homestead.

Diego finds a new home for the prairie dogs, but to get there, he’s got to move the family across the railroad tracks. Rescue Pack transforms into a wagon to help them cross, but several prairie dogs bounce  out.

Diego has to help the dislodged prairie dogs cross the railroad tracks safely. After conducting several head counts (in English and Spanish), disaster is narrowly averted by watching the lights and gates closely and avoiding the wayward Bo Bo brothers.

What could it mean?

Grown up moral: Be vigilant. Those who have gone before left sign posts (often with flashing lights) to help you find your way.

Dora the Explorer (redux)

What can I say?  He really likes Dora.

Moral: When crocodiles want to eat your friend, you should help him by delivering sticky tape in the nick of time!

Benny the Bull’s hot air balloon has a hole in it, and he needs sticky tape to fix it. Dora has tape in her backpack, but they have to get it to Benny before his balloon crashes into Crocodile Lake.

That tape sure comes in handy. Along the way, Dora uses it to fix her backpack strap, repair the sail on Tico’s boat, secure a bird’s nest in a tree, climb a slippery rock, fix a broken rope ladder and, ultimately, repair Benny’s balloon.

What can we take away?

Grown up moral: When in doubt, sticky tape.

Or this: When you have sticky tape, everything looks like a gaping hole that can be fixed with sticky tape.

Okay, okay, this: Try to save your friends from crocodiles when you can.  You never know when you’ll need a helping hand.

Rules to live by, indeed.


Too much of a good thing?

August 6, 2010

I just passed a molasses truck on I-70.

I have to say, in all my years, I never considered the idea that one might transport molasses in a truck. I’m not talking about an 18 wheeler hauling bottles of molasses. I’m talking about a liquid transport truck with a spigot on the back.

My first thought was this: “I should run that truck off the road and stuck my face under the spigot.”

To my credit, I realized how completely gross that was about two seconds later. Not my best idea, but it did give me pause. What are the implications of having too much of a good thing?

My three year old can tell you that too much candy gives you a tummy ache (although this fact does not slow him down). Watching too much TV rots your brains, and eating too many twinkies makes your pants snug. But does this rule also apply to business life?

Too much information

There is no question we are bombarded by too much information.  I receive so many event and webinar invitations, I could do nothing but show up for stuff day in and day out.  Fascinating, but as any professional student can tell you, it doesn’t exactly pay the bills.

As far as brain candy is concerned, social networking is a slippery slope. Yeah, you can really develop some good relationships there, but it can also take over your whole day if you let it. I’d be embarrassed to admit how many times I found myself six links removed from a tweet and late for a meeting.

Too much work

Is there such a thing as too many clients? I guess that depends on how broke you are. But I’d take half a dozen really good clients over 30 argumentative ones. So yeah, I guess there is such a thing.

Many entrepreneurs talk about work-life balance.  This is a challenge whether you have one client or 100.  How do you turn it off when it’s time to go home? Competing demands make this a hard call. “Make more money” and “spend more time with the kids” are not cozy bedfellows.

Too many services

It’s not polite to say so, but many businesses simply try to do too much.  Sometimes this grows out of wanting to be Jacks and Jills of all Trades early in our business lives.  If someone asks us if we can do something, we say “Yes!”,  especially if there’s a check involved. Consequently, instead of focusing on one or two key services, we try to do too much and, ultimately, we do none of it well.

Consider pruning your services tree to focus on one or two things you can do better than anyone else.

Do you have too much of a good thing? Tell me in the comments.


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